Sales Letter Writing – How to Write a Headline

One of the most important things about writing your sales letter is your headline. You see, if they read and like the headline, they might read the rest of the sales letter. If they do not like the sales letter, they are less likely to read the rest of the sales letter. So how do you do it? One thing that is incredibly important is to make your headline exciting. What will your product do for the user? For example, if you sell a product that helps the user find discount travel packages or travel products, a few strong headlines could be: How to Travel Like the Rich on a Pauper’s Income or Less How to Travel for Less than Half-Price or Better Travel the World for Less than Traveling In Your Country How I Travel Everywhere For Half-Price or Less It really is simple. Try to write some similar headlines for your product. Simply substitute your product and benefit for the keywords in those headlines. Try to write 20 or 40 or so headlines---some of them will be lousy, but some of them may surprise you. One thing about writing is that you will get more creative and efficient as you spend more time writing. Practice, practice, practice. That is the only way you will get really good at it. Read and reread other sales letters. Focus on the headline when you read a good sales letter – ask yourself why you read the letter. Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, ‘Your Article Writing and Promotion Guide‘ Download it free here: Secrets of Article Promotion Do you want to learn how to build a massive list fast? Click here: Email List Building Sean Mize is a full time internet marketer who has written over 800 articles in print and 9 published ebooks.